Business software · Spain
When the spreadsheet has run out of road.
Business applications built around how your company actually works: clients, incidents, inventory, operations, reporting. And if an off-the-shelf tool would solve it, we will tell you that too.
The signs it is time
No company decides on a Monday that it needs custom software. You get there by accumulation, and it usually shows up as one of these six.
The shared spreadsheet keeps locking
Two people open it at once and somebody loses half an hour of work. There are six copies named things like "final_v3_good" and nobody knows which one counts. It worked for years, but the file has run out of road.
The process lives in WhatsApp
The status of each case sits in a conversation. If that person goes on holiday, nobody knows where things stood. It is not untidiness: there was never anywhere to put it.
The same data in three places
The client is in email, in a spreadsheet and in the invoicing software, with three versions of their address. Every change has to be made three times and one always gets missed.
You pay for what you do not use
An off-the-shelf tool with two hundred features, of which you use four — and the one you actually need is missing or sits in a higher plan. Billed per user, per month, forever.
Nobody knows how the month is going
To find out how many cases are open or what was invoiced, someone has to be asked and you wait. The information exists, but it has to be assembled by hand every time.
You work for the tool
The software insists on fields that mean nothing in your business, and what actually matters gets typed into the notes box. That is the tool dictating the process.
When you do NOT need it
If what you need is an ordinary CRM — contacts, deals, reminders — an off-the-shelf tool costs a fraction and works on day one. Telling you otherwise to sell a build would be costing you money.
Custom development pays off in three cases: when the way you work is your advantage and no tool respects it, when you have spent years bending the process to fit a program, or when per-user monthly licences already add up to more than owning it would cost.
What to ask before commissioning
To us or to anyone. If any answer is vague, the vagueness is the product.
Who owns the code?
You do. You get the full repository and the documentation, and you can take it to another developer whenever you want. If someone will not answer this plainly, you already know how it ends.
Where is the data and how do I get it out?
In a standard database, with export to open formats from day one. Not so you can leave, but so that leaving is never a hard decision.
What if you disappear?
Nothing you cannot handle: built with ordinary technologies — no home-made inventions — and documented so any competent developer can pick it up. It is the most important question and the least asked.
What if the process changes in a year?
It always does. That is why it is built in parts, with the cost of changing what agreed up front. An application that cannot change is an expensive spreadsheet.
Frequently asked questions
Would off-the-shelf software be cheaper?
Often yes, and we will say so. If what you need is an ordinary CRM, Zoho or Pipedrive cost a fraction and work from day one. Custom development pays off when your process is your competitive advantage, when no tool fits without distorting how you work, or when per-user monthly licences already exceed what owning it would cost.
How much does it cost?
It depends how many processes are involved and how much integration is needed with what you already use. What we do not do is give a figure before understanding the process: that would be making it up. The first conversation is free, and it serves to scope the work — often to rule out parts that are not needed yet.
How long does it take?
The first delivery is a version you can already work with, not the whole project. That part is usually weeks rather than months, and it grows from there with what real use asks for. A long project delivered all at once stands a good chance of not fitting what you do.
Does it connect to what we already have?
It is usually what decides whether the tool gets used at all. Email, Microsoft 365, the invoicing software, a spreadsheet someone has maintained for years. It is looked at first, because an application that makes people type the same thing twice ends up abandoned.
Who maintains it afterwards?
We do, if you want, on the same monthly model as the IT support. And if you would rather run it in house or with another provider, you get the code and the documentation so that is genuinely possible.
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